A successful entrepreneur understands incentives, both their own and those that work with their target audience. They have a clear understanding of their goals and how to achieve them, and will consistently reevaluate those goals as they work toward improving themselves and their business. And they’re constantly growing in professional, personal and financial ways.

Winning tennis players know to constantly practice fundamental skills:

  • Branding (how will I stand out?)
  • Networking (how will I bring in new customers and partners?)
  • Data analytics (how will I understand what works in my business?)
  • Leadership and management training (how can I expand my business with others’ help?)
  • Mentoring (how can I give back to my community of entrepreneurs?)
  • Customer service (how will I keep my customers happy?)

Successful entrepreneurs should also seek constant improvement on certain key business intangibles, and vice versa with a view to tennis players.

(Excerpts taken verbatim from: https://www.usta.com/en/home/organize/program-resources/national/tennis-industry-united-overview/blueprint-to-success-for-tennis-entrepreneurs.html (11.07.2021)